The Naturalist Known as Theodore Dresier Essay - 1214 Words

The Naturalist known as Theodore Dreiser Throughout history there has been many great authors that have created even greater works, and some people refer to these as classics. However, what truly makes an authors’ work a classic? â€Å"The idea of a classic implies something that has continuance and consistence, and which produces unity and tradition, and transmits itself, and endures.† â€Å"A true classic, is an author who has expressed his thought, and who has spoken to all in his own peculiar style† (Hutchins). Theodore Dreiser is the epitome of this very definition. Dreiser drew upon his upbringing, life experiences, and the situations of his family members and transformed these collective experiences into his very first novel, â€Å"Sister†¦show more content†¦Much like many of his other themes and symbols, this one also came as a result of his experiences, most notably his childhood. Before he was born, his father owned a mill that eventually burned down. This event caused him to turn into a cynical, bitter man who abused and tortured his family mentally. This led to Dreiser coming to the conclusion that â€Å"man is a pawn in the hands of a blind or malevolent fate† (Warren 11). This idea of fate can be further explained as Dreiser accepting that no one can change the future and whatever is meant to happen to them will happen, whether it be good or bad. This quote shows him coming to grips with the idea of human suffering, which he later in life proves to be true in his quest for achievement in the big industrial cities. Blind fate exists heavily in the â€Å"Sister Carrie† and can be a positive or negative thing. For example, the main character Carrie becomes an immensely successful person while trying simply because of fate (where she and others happen to be at certain times). Another example is George Hurstwood who cheated on his wife and subsequently abandoning her by having an affair with Carrie (Dreiser). Blind fate plays its han d here by eventually leading to Hurstwood’s suicide after being abandoned by Carrie, much like he abandoned his wife and child. This is an example of blind fate simply because it was by chance that he met Carrie and ultimately because of that same chance that

Advertising Is An Visible Constant Presence Essay

Even when we’re blissfully unaware, we are being persuaded. In today’s media driven world, advertising is an almost constant presence. It is on television, in the films we watch, all over our social media accounts, and even plastered on the walls of locations that we visit every day. Advertising is meant to market a product or service to a consumer, utilizing mostly tactics of persuasion to do so. Because advertising is so continually present, companies must be more innovative than ever with their persuasive methods. Depending on the product or service, these methods vary but some of the popular ones include appealing to the internal attitudes of the consumer by using strategic and repetitive methods for the delivery of the message to appeal to the target audience. Virtually all industries do this, though a unique example of persuasion in advertising is found in the medical and health industries; the United States is one of the few countries that allows direct-to-consum er advertising for pharmaceuticals. The healthcare industry has always had the ability to advertise but with the new medical advertising, its budget for marketing has exploded as well. The Food and Drug Administration, also commonly referred to as the FDA, previously banned direct-to-consumer advertising for drug companies, but the restriction was lifted in 1997 and a new age of medical advertising was born. Previously, various medications and health services were found directly through a visit to a doctor’sShow MoreRelatedPepsi Lipton and Brisk651 Words   |  3 Pageswith viral ads in the month following the Super Bowl ad? Why? 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From the beginning of this century the use of English online increased by aroundRead MoreIntroduction Most websites that are created normally fail to generate any sales or leads because1300 Words   |  6 PagesIntroduction Most websites that are created normally fail to generate any sales or leads because they are not seen by consumers. Businesses need to find out how to make their online presence greater in order for their business website so succeed. Multi-Purpose search Engines There are so many search engines to choose from, and they all specialise in different things. The most popular search engine used worldwide is Google. It would beRead MoreMarketing Strategies For Young Girls1406 Words   |  6 Pagessuccessful in reaching young girls, despite the different marketing strategies utilized. In spite of its target demographic, both advertisements also attempt to appeal to the consumer’s mother. In the 2010 advertisement, the mother has a strong and visible presence alongside her daughter; the advertisement even speaks directly to the mother, and to the daughter, saying, â€Å"Ask your mom to visit AmericanGirl.com or the American Girl store† (Official American Girl). By speaking directly to the mother, the companyRead MoreThe Mission Of Cortland County Historical Society1712 Words   |  7 Pages Cortland County Historical Society proposes this marketing plan to seek funding to further our advertising objectives. This plan will serve as a guide line for our 2017 advertising and promotions. The mission of Cortland County Historical Society is: every community draws strength from an appreciation of its past. The Cortland County Historical Society serves a critical role in Cortland County through the collection, preservation and interpretation of artifacts and documents representative ofRead MoreMarketing Channels1482 Words   |  6 Pagesat any number of weekly advertisements and you will be able to see the same product advertised in numerous ways across numerous vendors. These various ways of advertising the same product across multiple vendors can also be referred to as a promotional mix. A promotional mix can be described as the blend of personal selling, advertising, direct marketing, sales promotion, and public relations a company uses to reach potential customers. (Excellence in Business; Bovà ©e, Thill, Mescon; p.  487) Read MoreA Marxist Understanding Of Society1719 Words   |  7 Pageswill be noted along with its relevance today. 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Fabienne Morin, one of theRead MoreCase Study : Apple Inc. Essay1575 Words   |  7 Pagesshow visible evidence of excellent financial health. In the second quarter of 2015, the earnings release states that they had set 2nd quarter records. Furthermore, all of the liquidity measurements such as working capital and current ratio support my analysis of good financial standings. Apple has a reputation for innovation – or always coming up with the next best thing. Every new version of a product (e.g. the iPhone) have new features that make it better than the last. With the constant growthRead MoreGender Stereotypes in Advertising and the Media1940 Words   |  8 Pages| Gender Stereotypes in Advertising and the Media | | | | | | According to Surviving for Thriving, a nonprofit organization that helps victims of rape and sexual assault, one out of every six American women has been the victim of an attempted or completed rape in their lifetimes. This means that a total of 17.7 million women have been victims of these crimes. While these numbers may or may not come as a shock to you, the real surprise is where they start (Surviving to Thriving, 2008)

Tesco Fresh and Easy Free Essays

I believe Tesco: â€Å"Fresh Easy† Supermarkets will be successful. The Fresh Easy name signals the two things it wants shoppers to think of it for: freshness and convenience (Horovitz, 2007). Tesco constantly re-enforces this message on the Fresh Easy Homepage; people want fresh and healthy food choices; they want things to be easy, Tesco provided just that with its line of supermarkets. We will write a custom essay sample on Tesco Fresh and Easy or any similar topic only for you Order Now Tesco supermarkets found a niche that United States retailers had not focused on, convenient fast access to fresh, healthy cost affordable natural foods. It is something many Americans have waited years for. As well as being marketed as a Fresh Easy supermarket, it is also marketed as an energy efficient organization which in this age of energy and resource conservation adds to its appeal. The supermarkets utilize efficient equipment in their stores and operations (Recruiting, 2007). Stores are designed to use 30% less energy than typical grocery stores its size, and recycling is a priority. Fresh Easy has been a savior tenant for many developers, eating up 14,000 square foot chunks of old space and dark drug stores (Retail, 2009). Its entrance into the United States was the first time Tesco entered a country without a supercenter format. Tesco did not want to become like Wal-Mart. Tesco launched its United States Operations with a small format neighborhood grocery store under the Fresh Easy name to differentiate its brand from its competitors. The supermarkets are relatively small, at about 10,000 square foot. Fresh Easy stores target customers in low to middle income locations. Tesco is betting that there is a demand for smaller stores closer to home with fewer products, making it easier to find things. The stores are placed near public transportation. Many of them are near or inside underground and railway stations, making it easy for commuters to pop into a store and grab a meal on their way home. Their advertising campaign includes references to environmentally friendly packaging and food free of artificial colors, flavors, and trans fats. The chains buy no TV or newspaper ads. When it enters a market, it mails $5 coupons to area residents. The stores are stocked with big names and in-house brands and offer more prepared entrees and side dishes than typical supermarkets (Semeuls, 2007). Their specialty is in prepared but not frozen foods, everything looks fresh. Everything is nicely repackaged in friendly pastel colors, simple graphics, and lowercase fonts. The stores are not over whelming. They look more modern and sophisticated than most supermarkets. The isles are wide and signs are clearly written. There is bright lighting and an uncluttered feel. Fruits and vegetables are neatly presented. There is an unexpectedly low price on items. Focusing primarily on California at this point, Fresh Easy is approaching the market as a â€Å"critical mass† store strategy in California, Arizona and Nevada. This strategy is to locate a â€Å"critical mass† of stores in a given region, similar to the Starbucks’ Walgreens’ strategy (Fresh, 2008). In doing this, consumer awareness is increased and marketing and advertising costs leveraged. From a positioning standpoint, it attempts to become the logical or defacto neighborhood grocer in the region, in part by virtue of having so many stores in the area (Fresh, 2008). The advancement of web based information technology has been an important catalyst for the recent proliferation of distribution sales channels in food retailing. Although multiple channels enable companies to reach consumers faster and in different market segments, they pose challenges to include channel conflict and pricing policy for the different channels. This could benefit consumers by companies having to reduce prices to stay competitive. American supermarkets have concentrated mainly on trying to make cost out of their supply chains. Goods are moved hundreds of miles to keep them cheap. This has encouraged supermarkets to make two sorts of foods: long lasting i. e. ried, canned, frozen, or otherwise preserved and that which is prepared from raw ingredients on site. British food retailers because stores can be so small that they have to switch from selling sandwiches at lunchtime to selling readymade suppers in the afternoon specialize in regular frequent deliveries to city stores. Their supply chains are more sophisticated. Tesco is an innovator with its supply chain. Tesco built a distribution center. Coupled with partner Wild Rocket Foods, Tesco selected U. S. produce vendors as suppliers. Tesco utilizes trucks with hybrid refrigeration vector units with internal partitions for frozen, chilled and ordinary goods. All Fresh Easy trailers include automatic refrigeration shut-off when optimum temperature is reached inside the cooling chamber as well as a complete engine shut-off once parked at the stores. Electrical stand-by technology minimizes the impact on the environment by using no fuel to run refrigeration units on the trailers while parked at the distribution center. Tesco could replace three deliveries with one. This makes it possible to sell groceries profitably in small stores at supermarket prices. Tesco makes fresh and easy available to the customers, but they also made the customers part of the solution to success. The Tesco scheme mails discount vouchers to customers encouraging them to return. It tracks every purchase to build one of the world’s largest databases. This finds correlations between purchases allowing Tesco to finely tune the product range in each store. I would venture to say that Tesco is on the right track to success with its wide mix of fresh food that is highly customer oriented and very accessible. With the stores in local neighborhoods and at very user friendly cost, these neighborhood targeted stores will succeed. . References Freshandeasy. com (2008). Freshandeasy. com. Viewed at freshandeasy. com February 19, 2009. Fresh Easy Buzz. (2008, March 8). Retrieved February 19, 2009, from http://www. freashneasybuzz. blogspot. com. Horovitz, Bruce (2007 November 08). British grocery chain hits America with fresh ideas. Retrieved February 19, 2009 from https://www. usatoday. com. Recruiting trail at Fresh Easy. 2007, July 22). Retrieved February 19, 2009, from http://www. freshandeasy. com/blog/2007/07/recruiting-trail-at-fresh-easy. html Semuels, Alana. ( November 9, 2007). British food it’s not shoppers find fresh easy a blend of trader joe’s and Ralphs. Retrieved February 17, 2009 from http://articles. latimes. com/2007/nov/09/business/fi-tesco9 RetailChatr; Fresh Easy changing strategy. (2009, February 04). Retrieved February 17, 2009, from http://www. retailc hatr. com/2009/02/04/fresh-easy-changing-strategy How to cite Tesco Fresh and Easy, Papers

The JFK Assassination Essays (1482 words) - Single-bullet Theory

The JFK Assassination: Conspiracy or Single-gunman? Adolf Hitler, the Nazi dictator of Germany during World War II, once said, The bigger the lie, the more people will believe it. Although this may sound ludicrous, we can see many example of this in the world's history. One example would have to be the John Fitzgerald Kennedy's assassination. For over thirty years the people of the United States were led to believe that a single gunman shot and killed Kennedy in Dallas on November 22, 1963, at 12:30 p.m. Maybe they were wrong. According to the old facts regarding the case of the JFK assassination, a single gunman killed Kennedy. On November 22, 1963, at 12:30 p.m. CST (Central Standard Time), Kennedy was riding in an open limousine through Dallas, Texas. At this time, Kennedy was shot in the head and neck by a sniper. He was then taken to Parkland Memorial Hospital, where he was pronounced dead. Later, police arrested Lee Harvey Oswald, a former U.S. Marine, at a nearby theater. By the next morning, Oswald was booked for the murder of President John F. Kennedy. Two days later, Jack Ruby, a Dallas nightclub owner killed Oswald while he was being moved from the city to the county jail. At a glance, the above story sounds as if this should be an open-and-shut case. After all, according to the facts above, Oswald must have killed Kennedy. However, you must take a closer look at this case. Many people who witnessed the murder of John F. Kennedy dispute the facts above, saying that they heard shots from places besides the book depository and other things that may contradict what is stated above. One of these witnesses, Abraham Zapruder, captured the entire assassination on his Bell and Howell eight-millimeter movie camera. This movie, cleverly called the Zapruder Film, is the single best piece of visual evidence in this case. In order to clearly understand the Zapruder Film, it is necessary to break it down into frames. The particular Bell and Howell movie camera that Zapruder was using ran at eighteen and three-hundredths (18.3) frames per second. When using this frame system, you must remember that all shots were actually fired several frames before the number that is assigned to them. For example, the fatal heard wound, called Z313, was probably fired at Z310, since it took 2-3 frames at 18.3 frames per second for the bullet to reach the victim. Also, you must remember that sound travels at about one thousand-one hundred (1,100) feet per second, or a little over half as fast as the Mannlicher Carcano's bullets. When keeping this in mind, it is expected that witnesses heard the shot at some point after the bullet passed. The following shows a break down of the frames of the Zapruder film: - The Presidential limousine first comes into view at frame 133 (the starting point of this timeline.) - The first shot at (or just before) Z187 would have passed through both Governor Connally and the President. - The second shot, which passed above the limousine at Z284, missed the President and hit the curb near witness James Tague. This caused his minor wound. - At Z313, the fatal shot occurs, which blew out major portions of the Presidents brain and skull. - A fourth shot occurred at Z323 (slightly 1/2 second after the fatal wound at Z313). Due to the proximity of this report to the one at Z313, as well as it's more distant origin, most witnesses were unable to hear this shot. Thus, the above is when the bullets hit either Kennedy or Connally, or passed through the frames of the Zapruder film (in the case of the second shot). Of the one-hundred seventy-eight (178) witnesses at Dealey Plaza, one-hundred thirty-two (132) said that they heard exactly three shots. If Oswald was a single gunman, it would have taken him at least 2.3 seconds to reload his Mannlicher Carcano rifle. However, the general consensus of the witnesses is that they heard a single shot, followed by silence, with the second and third shots bunched together. For example, Lee Bowers, one of the witnesses, testified, I heard three shots, one, then a slight pause, then two very close together. Also, Warren W. Taylor, a Secret Service

Free Essays on Iago As Protaginist In Othello

IAGO AS THE PROTAGONIST IN OTHELLO THE MOOR OF VENICE When reading Othello, society cannot help but to sympathize with The Moor. Othello was presented as a â€Å"Valiant soldier† and a husband totally enamored of his wife, Desdemona. At the end, Othello strangled his beloved wife because he believed she has slept with another man. Othello does not fall from grace in our minds because he kills Desdemona. He falls from grace because she’s innocent and he has been tricked, and even then we still forgive him. Iago, on the other hand, was cast as a conniving villain whose life quest is to destroy the Moor. He doesn’t simply plot against the moor for no reason; he is taking revenge for the wrongs done on to him. Why is there no compassion for Iago? In the first act we learn that Iago participated in combat with Othello, and had expected to become Othello’s lieutenant. Iago tells Rodrigo, â€Å"three great ones of the city, in personal suit to make me his lieutenant†¦Nonsuits my mediators: for,’Certes,’ says he, ‘I have already chose my officer.’†¦One Michael Cassio,†¦that never set a squadron on the field, nor the division of battle knows†¦And I (of whom his eyes had seen the proof at Rhodes, at Cyprus, and on other grounds† (1.1.8-10, 16-17, 20-23, 28-29). Others also felt Iago should have been promoted; there were three people in high standing who spoke to Othello on his behalf. Further more, Othello chose Cassio as his right hand man, even though Cassio is not a solider but a scholar who has never been on the battlefield. Cassio had not proven himself in warfare as Iago has at Rhodes and Cyprus. There is no question that Iago merited the position. To rub salt in the wound Iago believed that his wife, Emilia, and Othello have been intimate. â€Å"And it is thought abroad that ‘twixt my sheets H’as done my office† (1.3.381-382). Still there is no catharsis for Iago because there is not enough proof to warr... Free Essays on Iago As Protaginist In Othello Free Essays on Iago As Protaginist In Othello IAGO AS THE PROTAGONIST IN OTHELLO THE MOOR OF VENICE When reading Othello, society cannot help but to sympathize with The Moor. Othello was presented as a â€Å"Valiant soldier† and a husband totally enamored of his wife, Desdemona. At the end, Othello strangled his beloved wife because he believed she has slept with another man. Othello does not fall from grace in our minds because he kills Desdemona. He falls from grace because she’s innocent and he has been tricked, and even then we still forgive him. Iago, on the other hand, was cast as a conniving villain whose life quest is to destroy the Moor. He doesn’t simply plot against the moor for no reason; he is taking revenge for the wrongs done on to him. Why is there no compassion for Iago? In the first act we learn that Iago participated in combat with Othello, and had expected to become Othello’s lieutenant. Iago tells Rodrigo, â€Å"three great ones of the city, in personal suit to make me his lieutenant†¦Nonsuits my mediators: for,’Certes,’ says he, ‘I have already chose my officer.’†¦One Michael Cassio,†¦that never set a squadron on the field, nor the division of battle knows†¦And I (of whom his eyes had seen the proof at Rhodes, at Cyprus, and on other grounds† (1.1.8-10, 16-17, 20-23, 28-29). Others also felt Iago should have been promoted; there were three people in high standing who spoke to Othello on his behalf. Further more, Othello chose Cassio as his right hand man, even though Cassio is not a solider but a scholar who has never been on the battlefield. Cassio had not proven himself in warfare as Iago has at Rhodes and Cyprus. There is no question that Iago merited the position. To rub salt in the wound Iago believed that his wife, Emilia, and Othello have been intimate. â€Å"And it is thought abroad that ‘twixt my sheets H’as done my office† (1.3.381-382). Still there is no catharsis for Iago because there is not enough proof to warr...

Admission Essay Help Online

Admission Essay Help Online Admission Essay Help Online So that big moment has finally arrived and you are now seeking admission in the college of your dreams- in the subject of your choice-but you have to first get over a big obstacle in your way- your admission essay. If this is the case dont panic because here is some timely admission essay help that can enable you to emerge a winner. Getting admission in to a good college is getting tougher every year with more and more students vying for fewer seats. This is where admission essay help can move in and save the day by singling you out from the crowd and getting the admissions committee to write that magic word, Accept on your paper. So what does the secret formula of admission essay help consist of? The right length An admission essay should not ramble on endlessly and bore your reader to death. It is so easy to write sentence after sentence without really saying anything meaningful and this is bound to get you in to the bad books of your reader. So the first rule- if you are seeking admission essay help is to stick to the point by observing a word limit of approximately 500 words: The right topic No article on admission essay helpwould be complete if it did not draw your attention to the fact that the first step in writing a really good admissions essay is to choose your topic wisely. While most colleges will ask you to tell them about yourself-it is then up to you to zero in on which aspect of your personality you are going to write about. Admission essay help can be available to you in the form of an enjoyable activity that can then be linked to the subject of your choice. Just ensure that you write about it in an inspiring and relevant manner. It may be that you are fond of horse riding or that you are a long distance runner-well then the next question is-what are the vital lessons of life that you learnt from this activity and how are you looking to relate these learnings to your college life? Use plenty of imagination as well as facts to weave your life story in with interesting details from real life. This will give you some admission essay help that will place you head and shoulders above the rest. Read also: What is a Thesis? Political Science Thesis Dissertation Topics APA Thesis Writing a Term Paper

Compensation decision making analysis Essay Example | Topics and Well Written Essays - 500 words

Compensation decision making analysis - Essay Example Also, in developing a compensation survey, it is also possible that employees needed to fill one type of benchmark job are in demand in certain labor markets, and employees needed to fill another benchmark job are in demand in other labor markets. For both of these reasons, namely that we may be competing with different organizations in different labor markets for one type of employee, and also that we may compete with different organizations in different labor markets for one job in the organization versus another, organizations must relate to a variety of labor markets when conducting a compensation survey. The process begins by looking at which pay areas are the most critical for the organization. In other words, it is looking at where the organization seems to be less effective in competing in the external market. An important indicator of a problem may be the inability to hire qualified applicants and/or high turn-over rates. These are common indicators that the pay set for that job may not be competitive. Another possible indicator of a problem could be low productivity or poor quality. Often the organization decides that it is best to use different job evaluation methods for different groupings of jobs in the organization. When pay is set, the scatter diagrams are usually different and the pay policy line and the y-intercept as well. For this reason an organization may have more than one pay structure. This can occur, for example, when the organization develops one pay structure for upper management and another for lower level employees. In the situation where an organization has more than one pay structure, it is important that questions of fairness are addressed. In general, the amount of overlap should reflect how similar the jobs are to each other; the more similar the jobs, the more overlap there should be, the less similar the jobs, the less